Google will now closely monitor link schemes (links that are intended to manipulate page rank or a site's ranking in Google's search results) and will reject any content that contains unnatural links (those that weren't editorially placed or vouched for by the site's owner). You might also see a boost in the number of people who visit your site and leave their contact details as opposed to those who visit, view, and leave. Focus on keyword phrases that the local clientele would type into Google to find you.
Google will now closely monitor link schemes (links that are intended to manipulate page rank or a site's ranking in Google's search results) and will reject any content that contains unnatural links (those that weren't editorially placed or vouched for by the site's owner). You might also see a boost in the number of people who visit your site and leave their contact details as opposed to those who visit, view, and leave. Focus on keyword phrases that the local clientele would type into Google to find you.